Love her or hate her, Kylie Jenner has been on a roll this year between launching a new clothing brand, a recent guest star stint on The Simpsons, and—most of all—collaborating with MGA Entertainment on a line of Bratz dolls and collectibles. While this collaboration has been the topic of controversy, it has proven to be a celebrated release for Bratz and Kylie Jenner fans alike… but maybe not for the reasons you would think!
For some context of how the Bratz x Kylie Jenner collab came out, well… there’s some history! The Bratz x Kylie collab wasn’t officially announced till this past August, but listings for “Bratz Celebrity” dolls surfaced as early as December of last year, with many fans speculating who the secret celeb could be. At some point this year, a pair of boots with Kylie’s signature (often used on the packaging of her Kylie Cosmetics lip kits) were leaked, leading fans to believe Bratz was collaborating with Kylie Jenner. This past July, a Reddit user found a display for the Mini Bratz x Kylie Jenner Series 1 collectibles, confirming that the celebrity collab was in fact with Kylie Jenner. The first series of the Mini Bratz x Kylie collab launched in August, followed by the launch of the 10-inch “Day” and “Night” dolls, which will soon be followed with a second series of Mini Bratz and the 24-inch Kylie doll.
The Bratz x Kylie collab has led to a major revitalization of the Bratz brand in physical stores, with Walmart stores across the United States exclusively displaying the current Bratz lineup in a “Bratz World” retail experience. Do the latest Bratz x Kylie releases align well with the current Bratz roster, or has Kylie not proven herself as a member of the Bratz Pack? MGA Entertainment was kind enough to send me the Bratz World PR kit, including the Kylie Day and Night dolls! Keep reading for a detailed review on the Bratz x Kylie Jenner dolls, including tons of pictures plus details on the dolls’ hair, faces, and accessories!
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