RELEASE DATE: NOVEMBER 27, 2003
BAKE Advertisement featuring the Bratz.
Left-to-right: Dana, Yasmin, Cloe, Sasha, Jade
BACKGROUND
“Look Around” is a single performed by the Bratz featuring pop artist and actress Christina Milian and Japanese rapper Verbal of m-flo. The song was released in an effort to further promote the Bratz in Japan, as well as tie-in with Japanese confectionery company Morinaga’s BAKE chocolate candy.
Bratz BAKE Show Commercial (2003)
TRACK LISTING
1.) Look Around (performed by the Bratz featuring Christina Milian and Verbal)
2.) Look Around (Malawi Rocks Remix) (performed by the Bratz featuring Christina Milian and Verbal)
RELEASE
The CD for the single was released on November 27, 2003. A vinyl record featuring “Look Around” and the lead track from the Bratz CD single “Show Me What You Got” was released for promotional purposes.
CLICK TO ENLARGE: Bratz profiles sheet packaged with BAKE prizes in 2003.
One of the BAKE promotional campaign prizes: Bratz Funk ‘N’ Glow (Second Edition) Yasmin
PROMOTIONAL TIE-INS
“Look Around” was promoted through Japanese confectionery company Morinaga. Stickers packaged with BAKE chocolate candies could be collected by consumers to be entered in a sweepstakes to win a Funk ‘N’ Glow (Second Edition) doll or t-shirt.